Ian and Rod constructing the Julie Dodsworth Giftware Section, to open to the public alongside John Kaye's Exhibition on Saturday 23rd March 2013.
With most of the John Kaye works framed and ready for Friday 22nd's Preview Evening, the pressing matter today for these two hard-working gentlemen was to construct the Julie Dodsworth Giftware Section.
As you might have gathered from my recent writings, I am quite excited for both of these new exhibits to open next Saturday and as such I'll probably be wandering round with my camera taking many a photo. I think the Julie Dodsworth Giftware Section (which shall henceforth be referred to throughout this blog as the JDGS) is integral to the Gallery as we develop and improve our business. There are two reasons I think this.
The first is the physical look and presence of the JDGS as complementary to the rest of the gallery space. Containing a combination of made-in-house and bought shelving and display units, the corner space on the right of the door by the stairs is being transformed. Our Dodsworth giftware will be able to be both stored and displayed in creative, presentable and continously recyclable ways and will be both part of the gallery yet its own entity. Therefore, because of the way the section fits into the existing space and because of what it will add to the space, it complements our existing browsing facilities.
The second reason is I think that it represents a great amount of potential with regards to what we might do, should the section 'hit it off' with you, the public, with the rest of the gallery space. Ian and I have some big plans already, but this is the first plan which all of us here have opined upon and realised as we re-define and re-inforce the identity of the fine arts and framing business we are. There is huge potential with this section and we all really hope that it gets off to a flying start.
For that matter, continued aviation would suffice!
The variation of spaces within the section will enable us to effectively display each beautiful product as part of its respective series. The items may be in these respective series families, such as Rose Cottage, Chocolate Box and Calamity Jane, but they may also be mixed around. Such mingling ought to breed all sorts of homeware design combinations that compliment, contrast and sell - after all, that is generally the aim of a business!
The JDGS promises to add colour and life to a corner of the gallery previously unexplored by most customers. An attractive showcase for Julie's designs and products, it is the first of many exciting steps we intend to undertake to make our business and our artwork even more exciting.
Of course, you 'darlings' which pop in here frequently can look forward to Rod's anticipation with regards to the JDGS and indeed, John Kaye's exhibition.
Both open to the public one week today.
Both, I hope, will be well received.
Both, I hope, will flourish.